Initial feedback for those looking to build a website using assistive technology
This is the Final Follow-up for my brief 3 part series related to How To Create a website using Assistive technology
Are the first two articles if you’re interested in reviewing that material.
When I originally started the Your Own Pay blog in 2014, I was part of a network marketing opportunity called Global Virtual Opportunities.
Within Global Virtual Opportunities I was part of the brand-with-authority team, managed by Christopher Wright; a genius when it comes to rallying teams to take action. He put together a basic training platform, and that was the basis I used when I launched my own brand using a different membership plugin.
Back then, people were given access to the brand-with-authority’s training platform if they were part of Christopher’s direct downline. It was a “bonus”!
After reviewing the training material that Christopher put together, I realized that I was already teaching other people how to do it. The only difference was that I wasn’t telling people to “click here”, or “click over there”.
I found myself spending more time on the phone then when I desired to. I coach my blind team members on how to access unclear material that was available in Christopher’s training platform.
This wasn’t a deficiency of Christopher’s, however a lack of knowledge in educating a specific niche of audience.
I was introduced to the “charge more money” guy on Periscope when I was going through the transition of removing myself from the network marketing arena and figuring out my next solution for producing an income.
He heard what I was doing, and told me that I should put together my own training platform, because there were plenty of blind individuals that would love to learn how to build their own website online from a blind user’s point of view.
Just like the other times when people provide me an amazing advice, I unfortunately refused to take his advice for several months.
However, I decided to put together the videos that I recorded for personal and member use, into a membership site, and when I offered it to a beta group of people, I was overwhelmed with the support from the blind community.
Not a WordPress with Bad Eyes
Since I released my course, one of the only training solutions that I was specifically aware of for blind individuals wanting to learn on how to manage the word press content management system was Jeff’s WP for bad eyes.
I did not read this book “prior to releasing my course, nor did I speak with Jeff about how many sales he made of his initial book or of the republishing of the book. I asked people to test the beta of the course and recommended to check out Jeff’s book. I informed them that I have not read the said book yet but I heard good reviews about it from the people whom I trust.”
It wasn’t until I acquired some additional feedback from people who went through the course in 2016, and after I invested into the [Wordpress] WP for bad eyes (http://wpforbadeyes.com/) material this year, I decided to make the transition to the new format for the course material.
As you will see by the end of this posting, it was probably one of the best decisions I have ever made.
Students Aspiring to Learn Building A Website with Assistive Technology
2 weeks ago, from Thursday-Sunday, I gave some interested students access to my WordPress course from a blind user’s point of view for free (now it is for $497). In exchange, I asked them to give their feedback.
I built my email list and created a Google Form with one question:
Please enter your feedback for the Course.
Next, I created a tag in convertkit, called “WordPress with the blind guy Beta”, connected my learning management system (thinkific) to convertkit, and tagged new students who enrolled into the course with the aforementioned tag.
At First, I had something like 19 videos just thrown in a course. However, one of the consistent pieces of feedback I have received since I had this course, is that people would like an alternative form of consuming the content. Though I don’t find it difficult, some do not like to pause videos in order to follow along.
Leveraging a combination of byword and markdown, Damashe and I recorded it in a podcast episode talking briefly about both of those topics. I redesigned the introduction page to give a more inclusive overview of what people would learn by the end of the course.
After that, I re-designed the second page and turned it into a “definitions Page”, because another piece of feedback that people provided me was that while they were going through my videos, sometimes I would mention something that they do not understand. For example, someone once asked me what the hell a plugin was! Speaking of that, I have a few more definitions I need to go add to that definitions page.
By the end of next week I hope to have a comprehensive text/audio tutorial to teach small business blind owners how to build a basic business website online.
At the end of the course, I encourage people to explore the material I have related to convert kit, my preferred email marketing solution.
I will mention that there are others out there, such as Mail chimp and a Weberr but I do not provide any training material on those services.
The other day, I wrote a brief article on how to build a website using assistive technology. I shared some important statistics about WordPress and how over half of the Internet is using this content management system.
Long time podcast listeners and blog readers know that I released my own course in October 2015. It was the first time that I ever created my own product and had people pay for it. Back then, I was running the course with videos uploaded to wistia, hosted within a membership WordPress site using the paid memberships pro plugin. Thankfully, it got the job done, allowed some people access to the course, and I got initial feedback.
One feedback that I received was that I needed to record more in depth content related to WordPress.
Another person told me that I should probably have my Safari window in fullscreen so viewers with low vision could follow what I was doing on the computer screen.
But those are the only feedback I got!
One of the comments I have received from the 51 students who signed up to take the course for free is:
I really like the new format. I like being able to read the info sometimes as I find it easier than starting and stopping the videos… Love the videos too, though! 🙂 I also enjoyed browsing the various resources and listening to the podcasts. Excellent work!
I realized that I do not have to provide training on all softwares as a service platforms that small business owners need to use. Instead, I have to provide training on the platforms I am most comfortable with. This has helped me gain confidence which I have been lacking over the past couple of years.
With all this being said, I teach people WordPress, convert kit, and thinkific (Content management system, email marketing system, and learning management system) respectively. These are all three systems that small business blind owners can leverage to produce their own digital product.
When we were recording the content, we did not realize that it would be used for our future references.
Nonetheless, I’m really thankful that we recorded this content. The people can consume it in an alternative format that expands on the definitions I’m providing in the course and material that the two of us are creating in the future for public use.
To sum it up, this is what giving away the WordPress course in able to teach other blind entrepreneurs how to build a website with assistive technology has done so far.
After reading this article, go ahead and enter your name and email address, and get a chance to have the 10 plug-ins Damashe and I recommend for you to install on your WordPress site as well as first alert access to sales or free opportunities I may offer in the future.
Over the next couple of weeks, I will share with you updates related to new student feedback, and how the sale of the course goes after I have revised it.
Do you like this type of case study content?
Let me know in the comments.